Let me say right at the start that there is a huge difference between following preplanned scripts and reading from preplanned scripts when building your MLM business. Where the former is a very useful tool to help keep you on track, the latter will come across to your listening prospect as if you’re really not that interested in them or indeed your business. Qualifying and then inviting your prospects to take action can be tough enough without making it more difficult for yourself.
So, should you follow preplanned scripts when speaking to a prospect about your network marketing business? Let’s find out in the following MLM training article.
Before we consider the conversation flow between you and your prospects think about a time when you have listened to an excellent speaker or someone giving a presentation and holding the audience’s interest throughout. Now compare that to someone such as a newsreader reading from an auto-cue. Can you see the difference?
Where is this leading? Well, you can guarantee that those speakers and presenters you have listened to excel because they prepare, they develop their scripts and they practice their delivery by following those scripts. They will also update their preplanned scripts regularly taking into account any feedback or questions they receive during or after delivery.
So can you assume that I have and follow my preplanned scripts? Yes you can.
However, let me make sure that you understand my definition of the word scripts. By scripts I mean network marketing tools that are rehearsed or preplanned. Either written prospecting scripts or mind maps or something like that. The way that I actually created my MLM scripts is that I would call people and then whenever they would give me an objection, I would actually just really quickly write that objection down. After a while, I began to see that I would continuously get the same questions or objections cropping up about my MLM business. So I would try to tweak it a little bit. So I came up with a MLM script that had the least amount of objections that were created by what it was that I would say. And once I had that script, then I just rehearsed it over and over and over and over again.
I wrote it on three by five cards. I would say it to the mirror. I would do it over and over and over again until I had it down pat, and I knew it. So it wasn’t a script that I held in front of me and read from like the newsreader. It was something that I knew that I was going to deliver and how I was going to deliver it.
By rehearsing and practicing, I might come up with three or four different ways to handle a particular question or objection about my MLM business. I would list them down and have that information in front of me.
So to answer the question, should you follow preplanned scripts? Yes you should, but not by reading them. If you have rehearsed and practiced enough, all you would have to do is just look down when you need to and be able to deliver that preplanned script.
No related posts.
Related posts brought to you by Yet Another Related Posts Plugin.